Cause

Women's Rights

Reproductive freedom, equal pay, gender justice.

Get updates as new targets are added.

Objective

Protect contraception access

Targets

Walgreens

Walgreens is one of the largest pharmacy chains in the United States, operating thousands of retail pharmacy locations nationwide.

Why this is a target

Walgreens made a specific, documented decision in March 2023 to refuse dispensing mifepristone (a FDA-approved medication abortion drug) in 20 Republican-led states where it operates, even in states where mifepristone remained legally available. Walgreens is set to start filling prescriptions in select stores in New York, Pennsylvania, Massachusetts, California, and Illinois, while CVS will fill prescriptions in Massachusetts and Rhode Island. The pharmacies may expand the availability of the pill but for now, Walgreens has stated that they will not provide prescriptions in states where the laws on distribution are unclear.

Sources

Alternatives

CVS Health (has maintained medication access policies and reproductive health coverage for employees in states with restrictions) Costco Pharmacy (strong employee benefits reputation, including healthcare; membership-based model) Amazon Pharmacy (broad medication access, has committed to employee travel benefits for reproductive care) Walmart Pharmacy (broad accessibility nationwide; mixed but improving record on employee healthcare benefits) Rite Aid (regional competitor with comparable pharmacy services) Mark Cuban's Cost Plus Drugs (low-cost generic medications, independent disruptor model) GoodRx (prescription discount platform usable at independent pharmacies) Independent local pharmacies (community-owned, often more flexible on medication access; use GoodRx to locate and price-compare) Planned Parenthood Direct (app-based reproductive healthcare and prescriptions in eligible states) Honeybee Health (online pharmacy, transparent pricing, reproductive health focus) Nurx (telehealth and pharmacy platform focused on reproductive and sexual health) The Pill Club / Hey Jane (subscription-based reproductive health pharmacy services)

Do your own research. We provide sources so you can verify and decide for yourself.

Pledges you can make

I pledge to delete the walgreens app from my phone easy

Removing the app reduces Walgreens' digital engagement metrics and cuts off a key channel for targeted promotions and data collection. It takes less than a minute and signals disengagement from their ecosystem.

1 pledged

I pledge to cancel my mywalgreens membership easy

Opting out of the myWalgreens loyalty program directly reduces the company's ability to track purchasing behavior and denies them valuable consumer data they monetize. It also removes a key incentive keeping you as a repeat customer.

1 pledged

I pledge to stop filling prescriptions at walgreens for one month medium

Pharmacy is one of Walgreens' core revenue drivers, and transferring even one prescription to a competitor like CVS, Costco Pharmacy, or an independent pharmacy hits them where it counts. Most insurers allow free prescription transfers with no penalty.

I pledge to switch my everyday health and beauty purchases to another retailer medium

Walgreens relies heavily on front-of-store retail sales for household goods, cosmetics, and over-the-counter products. Redirecting these purchases to a pharmacy-free retailer or independent drugstore reduces their front-end revenue.

1 pledged

I pledge to join a picketing action at a local walgreens store hard

Showing up at a local Walgreens location as part of an organized action creates visible, in-person economic pressure and can deter other shoppers, amplifying the campaign's impact beyond individual spending decisions.

I pledge to transfer all my prescriptions permanently to an independent or competing pharmacy hard

Permanently moving your prescriptions away from Walgreens is one of the highest-impact individual actions, as pharmacy fills generate recurring, high-margin revenue. Independent pharmacies and mail-order services like Mark Cuban's Cost Plus Drugs are widely available alternatives.

Objective

Protect Reproductive Data

Meta (Facebook/Instagram)

The parent company of Facebook, Instagram, and WhatsApp, operating the world's largest social media platforms with billions of users.

Why this is a target

Facebook and Instagram are widely used consumer platforms with clear substitutes (Mastodon, Bluesky, Snapchat, TikTok). The Nebraska case created concrete public awareness of the danger. The harm is direct and documented. Consumers can delete accounts or reduce engagement, and advertisers follow user attrition. Strong boycott leverage.

Sources

https://www.hks.harvard.edu/centers/carr-ryan/our-work/carr-ryan-commentary/digital-handmaidens-your-body-their-data

Alternatives

Mastodon (open-source, decentralized social network with no corporate censorship or algorithmic manipulation) BlueSky (decentralized platform with user-controlled content moderation, strong creator community) Tumblr (independent-ish blogging platform popular with educators, writers, and literary communities) Pixelfed (open-source Instagram alternative, part of the Fediverse, community-governed) LinkedIn (professional network with strong educator and author communities, less entertainment-driven) Substack (direct publishing platform supporting writers and educators without algorithmic suppression) Medium (writer-focused platform that supports long-form educational and literary content) WordPress.com (self-publishing platform with strong library and education community presence) Discord (community servers for book clubs, educators, and literary groups — decentralized by design) Nextdoor (local community alternative to Facebook for neighborhood-level organizing) Signal (private group messaging as alternative to Facebook Messenger and Instagram DMs) Element/Matrix (open-source, encrypted messaging and community platform) Your local library's social media presence and community events (direct, no algorithm)

Do your own research. We provide sources so you can verify and decide for yourself.

Pledges you can make

I pledge to turn on ad blockers or tracking protection in my browser for meta properties easy

Meta's revenue depends almost entirely on targeted advertising fueled by user data. Blocking trackers and ads starves the data pipeline and reduces the ad revenue Meta can collect from your activity.

I pledge to pause using facebook or instagram for one week easy

Reducing your time on Meta platforms directly lowers ad impression inventory, which is the core unit Meta sells to advertisers. Even short-term usage drops, if widespread, are reflected in engagement metrics that affect ad pricing.

I pledge to delete the facebook and/or instagram app from my phone medium

Deleting the apps reduces mobile ad impressions, cuts off Meta's mobile data collection on your device, and forces any continued use to a less convenient browser — reducing overall engagement and ad revenue tied to your account.

I pledge to cancel my meta verified subscription medium

Meta Verified is a paid subscription tier on Facebook and Instagram. Cancelling removes direct subscription revenue from Meta and signals that consumers reject paying for features that platform access previously included.

I pledge to switch my primary social media activity to an alternative platform hard

Moving your regular posting, messaging, and browsing to alternatives like Mastodon, Bluesky, Pixelfed, or BeReal permanently redirects your attention and ad-impression value away from Meta to competing platforms.

I pledge to permanently delete my facebook and/or instagram account hard

Full account deletion is the strongest consumer signal available — it removes your data, your ad profile, and your network value from Meta's platform entirely, and cannot be reversed without starting over.